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Eyes

Beautiful shades and textures blend to define and brighten eyes.

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    Home Eyes
    10 products
    Sale
    Advanced Eye-Fix Primer
    Advanced Eye-Fix Primer
    £25.00
    Size: 7 ml.
    Sale
    Standing Ovation Mascara
    Standing Ovation Mascara
    £26.00
    Size
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    High Drama Eyeliner
    High Drama Eyeliner
    High Drama Eyeliner
    £21.00
    Size
    Award Winner
    Sale
    Grand Entrance Mascara
    Grand Entrance Mascara
    £26.00
    Size
    Sale
    Lasting Impression Mascara
    Lasting Impression Mascara
    £26.00
    Size: Lasting Black
    Sale
    Elizabeth Arden UK Beautiful Color Brow Perfector Product Image
    Elizabeth Arden UK Beautiful Color Brow Perfector Ash Brown Product Image
    Beautiful Color Brow Perfector
    £24.00
    Size
    Sold Out
    Bold Defining Felt Tip Liquid Eyeliner
    Bold Defining Felt Tip Liquid Eyeliner
    £22.00

    Eyes

    Elizabeth Arden eye makeup combines performance, precision and comfort. From smooth eyeliners to luminous shadows and lash-enhancing mascaras, each product is crafted to define, brighten and enhance the eyes with ease. These refined formulas and textures help shape, highlight and bring out the natural beauty of your eyes and brows.

    FAQs

    A polished eye look begins with a few essential products. Start with an eye primer to create a smooth base for colour. Follow with eyeshadow, using it as your creative palette, then apply eyeliner to shape and define. Finish with a long-wear, water-resistant mascara to lift and lengthen lashes. Optional extras, such as a brow pencil, subtle highlighter or blush, can help enhance structure and brightness for a more refined finish.

    Begin by applying primer to the eyelids to help colour glide on smoothly and stay in place. Sweep a neutral shade across the lid as your base, then add a deeper tone to the crease for added depth. Use a lighter shade on the brow bone or inner corner to brighten the eyes. Apply eyeliner next, keeping the line fine at the inner corner and gradually thickening it toward the outer edge. Complete the look with mascara, coating lashes from root to tip for lift, definition and volume.

    The three-quarter eyeliner rule is a simple technique that helps lift and elongate the eyes. Instead of lining the entire upper lash line, apply eyeliner only to the outer three quarters. This creates a subtle, flattering shape that enhances most eye types without overwhelming the look.

    Eye makeup for mature skin works best when it focuses on hydration, smooth texture and gentle definition. Cream or satin eyeshadows blend easily and avoid settling into fine lines, while soft eyeliners and conditioning mascaras define the eyes without tugging. A smoothing eye primer can also improve application and help shadows stay in place throughout the day.