Beautiful Color Eye Shadow (2.5g)
Rooted in NYC with more than 100 years of beauty expertise, Beautiful Color Eye Shadows were developed in shades that are trend driven and in a formula that is good for your skin. The outcome: smooth, crease-free shadows that combine long-lasting colour with luxurious skin care benefits. Vitamin enriched. Oil-Free.
Over the years, the most consistent requests we’ve heard from women seeking new eye shadows were that the colours be long-lasting, crease-free and smoothing. They also wanted a shadow that could help their eyes look better over time. Beautiful Color Eye Shadows deliver all this and more by combining long-wearing colour with long-term skin care benefits.
Our crease-free formula also helps improve the appearance of signs of aging while protecting your skin from environmental damage. Each sleek, gold and silver mirrored compact includes a sponge-tip applicator. For complete test results of this luxuriously smooth line of shadows, see below.
- 100% say they’re gentle enough for their eyelid skin
- 99% report it’s easy to apply and comfortable to wear
- 96% report works well with all skin types
- 93% report that these perfectly paired colors glide on evenly without creasing
- 93% report eyelids look smoothed
- 90% report that these eye shadows are long wearing & have staying power
- 69% said their eye lids had a firmer look
- 67% said it gives their eyes a more youthful appearance
Beautiful New Compact
The Beautiful Color Eye Shadows are encased in a new sleek, gold and silver compact with a mirror and a sponge tip applicator. The iconic Elizabeth Arden Red Door is embossed into each powder for a sophisticated look.
*US home consumer test among 110 women over 2 weeks.
Our new Beautiful Color Eye Shadows offer skin care benefits that address both immediate and long term concerns. They help improve signs of aging in the eye area while protecting skin from future environmental skin stressors.
Advanced Pigment Technology: Each colour pigment particle is coated with a blend of silky silicone, Retinyl Linoleate and antioxidants to create exceptional colour saturation and luxurious, cushion-like texture. Eye shadow lays a veil of colour on top of the eye lid without settling into lines and creases.
Retinyl Linoleate: Elizabeth Arden’s patented Vitamin A derivative. Clinically proven to help minimiue the look of fine lines and wrinkles, and support your skin’s own natural collagen production.
Antioxidants, Vitamins C & E: Help neutralize free radicals, greatly reducing their destructive power on skin cells in the delicate eye area.
The buildable shades provide strong colour saturation and outstanding wear. The smooth texture of the luxurious new formula is crease-proof, allowing for a multi-finish application that smoothes, brightens and lifts the look of eyes.
Now creating fresh, brighter looking eyes is easy. Just smooth a shimmery neutral shadow over your lids with your fingers. Dab a sheer silver or pearly white shadow on the inner corners. Finish by contouring the crease of your eye with a deeper shade to accentuate the look.
Delivery & Returns
How long will it take to arrive?
Express Delivery Available - If ordered before 9pm, delivered by courier next working day. Available on orders placed before 9pm (2pm weekends and Bank Holidays) for delivery next business day. Applies to most delivery addresses within mainland UK. Additional delivery details can be found here.
How will I know it has been sent?
You will receive an email to confirm when your item has been sent.
You can also check the status of your order and individual items by accessing My Account details and following the prompts.
Please allow 10 working days from dispatch of your order before notifying us of any late deliveries.
It may be advisable to check with your neighbours to see if a parcel has been left with them, check any outhouses you might have where it may be left if it cannot fit through your letterbox and contact your local sorting office to see if the item has been returned to the depot as undelivered and awaiting collection.
If I'm not completely happy with my item?
Please see our returns policy.
Thank goodness I can still get my favourite eyeshadow online. It's between a brown and purple shade. It is also really good value, doesn't smudge and it lasts ages.
Beautiful colour eye shadow
I purchased the Sky Blue which is a lovely colour as I don't suit sludgy muted colours with my very fair skin. Gorgeous silky feel and stays on. One criticism the product could be in a larger container to allow a bigger applicator as the small one can be difficult to use with arthritic fingers but other than that I would order again.
The eye shadows were perfect for my needs. I don't use a lot of make up so consequently it is difficult to find single colour eye shadows. The quality is excellent and the service faultless. I do buy from a local supplier but online is so very convenient.
Beautiful Color Eye Shadow (2.5g)